Tag: United Airlines

A State of Adventure

A woman in a black floral swimsuit and sunglasses smiles as she climbs metal stairs out of a large outdoor saltwater pool by the ocean. The pool is filled with clear turquoise water, with several swimmers inside. Waves splash over the edge of the pool, and bright sunlight reflects off the water. In the background, a shoreline with buildings is visible under a clear blue sky.

# A State Of Adventure THE GOAL To captivate U.S. audiences and highlight Australia’s diverse experiences, we partnered with regional entities to create an immersive campaign that showcased the country’s unique attractions and warm hospitality. HOW? By using highly impactful strategies, we engaged readers for an average of 11 minutes per visit, with 289K article […]

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